When it comes to digital transformation and related customer-experience making processes, cybersecurity cannot be taken lightly or reduced to an afterthought.
Ever-advancing digital technologies are making every aspect of life easier. The integration of IoT, Artificial Intelligence, collection and utilization of data, mobility, etc have brought a great level of convenience that was tough to picture about a decade ago. However, all these have also increased the risk of security breaches across all platforms.
Tech enthusiasts often consider innovation as an opposing force to cybersecurity, while that is not so. It is a common misconception, as companies believe they will have to encounter major security breaches if they lean too heavily on innovative technologies.
Understanding the Importance of Cybersecurity
the more a digital firm widens its services and clientele, the more they are prone to cyberattacks…
Digital transformation is a phenomenon that all firms must undergo if they aspire to be ahead of the game and provide utmost customer experience. In order to reap the maximum benefits from a digital transformation implementation, tech firms need to understand the vitality of adopting proper cybersecurity measures.
Evidently, the more a digital firm widens its services and clientele, the more they are prone to cyberattacks, given their rising popularity. Take IoT, for instance. It undoubtedly increases business efficiency but simultaneously adds many unsecured devices to the network. Moreover, cloud platforms are also at the risk of cyberattacks as they turn to third-party providers for an array of services.
Security Breaches that made Headlines
To further delve into the importance of cybersecurity, it is necessary to shed light on major data breaches that have happened recently, due to the negligence of companies and poor security measures.
We all remember how data security became a sore spot for Facebook after it put users in a volatile position by unknowingly leaking their personal data to hackers. In fact, Facebook has earned quite a bad reputation for itself in terms of cybersecurity by violating the members’ privacy on numerous occasions, going as far as getting more than 87 million records breached. Nobody wants to be in the sticky situation Mark Zuckerberg found himself in.
Another instance is the whole Aadhaar debacle, which will unfavorably go down in history. The service violated private information like names, addresses, personal photos, phone numbers, and email addresses stored by Unique Identification Authority of India. In addition, it also gave access to software through which anyone could attain the ID card for any Aadhaar number. This enormous security breach exposed up to 1.1 billion records of citizens registered throughout India. Cyberattacks like these have contributed to users distrusting firms and cancelling their subscription in favor of safer alternatives.
nobody enjoys being constantly worried about their online data or using complex and elaborate password-protected services.
Prioritize Cybersecurity for a Seamless Digital Experience
In addition to understanding the negative aspects of taking something as great as cybersecurity lightly, realizing its importance also carries some noteworthy benefits.
Improving the security features of a firm can significantly contribute to organizational growth. It gives firms the liberty to authorize their offices or all employees full access to the organization’s network and assets through mobile devices and the internet, regardless of their location. Such kind of mobility and increased employee productivity are only possible if the firm identifies suitable security measures, implements them and upgrades them regularly, especially tech services that deal with identity management.
Moreover, a secure environment and services also benefit the customers, which develops trust and dependency. This, in turn, is beneficial for companies as it increases traffic and popularity, giving them access to more clientele.
Undoubtedly, nobody enjoys being constantly worried about their online data or using complex and elaborate password-protected services. A good security system enables advanced measures for authentication, based on multiple factors. This creates a seamless experience which turns out to be user-friendly and easily accessible for customers.
Cybersecurity is Worth Investing in
When it comes to digital transformation and related customer-experience making processes, cybersecurity cannot be taken lightly or reduced to an afterthought. The consequences hold monumental impact, and the damage can often be irreparable. The goal should be to direct a certain percentage of your transformation budget towards cybersecurity initiatives. Organizations should focus on advanced security measures and technologies that enable them to thrive and prosper, while empowering the clients through safe and secure services.